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Google Maps Scraping: The Complete Guide for 2025

Google Maps has become an invaluable source of business data for companies looking to generate leads, conduct market research, and analyze competitors. In this comprehensive guide, we'll explore the most effective methods for extracting business information from Google Maps.

Why Extract Data from Google Maps?

Google Maps contains millions of business listings with rich information that can transform your business strategy:

  • Business names and addresses - Complete contact information for potential leads
  • Phone numbers and websites - Direct communication channels
  • Customer reviews and ratings - Insights into business reputation and quality
  • Operating hours and categories - Business operation details
  • Social media links - Additional touchpoints for engagement

Methods for Google Maps Data Extraction

1. Professional Scraping Tools

There are various professional tools and APIs available for extracting data from Google Maps. These tools typically offer a range of features such as:

  • Comprehensive Google Maps data extraction
  • Contact detail enrichment (phone numbers, websites, emails, social media links, etc.)
  • Export options to multiple formats (CSV, Excel, JSON)
  • Built-in compliance with Google Maps rate limits

MapsLeads, our powerful web-based application, offers all of the above and more, with unique features designed to streamline your lead generation workflow:

  • Advanced search filters — for example, retrieve only places with websites, ideal for targeting businesses via email or social platforms.
  • Location-based filtering — narrow down your search to specific countries, states, or cities.
  • Built-in result filtering and sorting — refine your results directly on our platform by category, website, phone number, email, social profiles, rating, reviews, and more, without needing Excel or third-party software.
  • Separate search and contact extraction — exclude businesses you don't wish to reach out to, and extract contact data only for relevant leads. This helps reduce unnecessary costs and improves efficiency.
  • Merge, group, and edit multiple result tables — organize your data more effectively for analysis or outreach.
  • Visualize search results on a map — easily identify the physical location of businesses in your dataset.

Learn more on our product's features page and explore available plans on the pricing page.

Browser Extensions

Browser extensions can also be used to extract data from Google Maps. These tools are generally suited for:

  • Small-scale data collection
  • Real-time access — for example, extracting data while actively browsing the map

While browser extensions can be convenient for quick and limited use cases, they are not as powerful or efficient as scraper APIs or our solution, MapsLeads. They might be a good fit if you're collecting data manually on a small scale.

However, there are several limitations and risks to consider when using browser extensions:

  • They require installation, which may pose security risks to your device.
  • Data extraction is fully manual and time-consuming — you must be on the map and view each place yourself.
  • You can only extract information from the places currently visible on the screen.
  • Google Maps limits search results to 120 places per search, which significantly restricts the amount of data you can collect.
  • Extensions use your own IP address and local resources, increasing the risk of rate limiting or bans from Google.

For a more detailed comparison between browser extensions and professional scraping solutions, visit our comparison page.

Custom Solutions

For specific requirements, custom scraping solutions can be developed, though this requires technical expertise and careful consideration of terms of service.

Best Practices for Ensuring High-Quality Data

To maximize the quality and value of the data you collect from Google Maps, follow these best practices:

  1. Use specific search queries — avoid including location keywords in the search term
    Focus on business types rather than mixing them with locations. For example, search for "restaurants" instead of "restaurants in New York". Let your tool handle location filtering.
  2. Choose a tool with accurate geotargeting capabilities
    Ensure the tool allows you to target precise geographic areas such as specific countries, states, or cities for better relevance and coverage.
  3. Filter before extracting contact details
    Segment and filter your data by parameters such as category, website presence, review count, and rating before extracting contact info. Tools that force you to extract contact details before filtering the core Google Maps data are not ideal and often lead to unnecessary costs.
  4. Use a tool that automates contact detail extraction
    A high-quality tool should automatically gather contact information — such as phone numbers, emails, and social media links — directly from the businesses' websites.
  5. Choose a tool that captures all available data
    Your tool should reliably extract all relevant listings from the target area without missing entries. This is critical — every missed lead is a lost opportunity, and many tools fall short in this area.

Conclusion

Google Maps data extraction can be a powerful tool for business growth when done correctly. Choose the method that best fits your needs, budget, and technical capabilities while always maintaining ethical and legal standards.

Ready to start extracting Google Maps data?

Try MapsLeads today and discover how easy it is to find valuable business leads.